On November 18, Zepp will hold a global press conference to release the new flagship smartwatch Zepp Z. This conference will be the first appearance of the Zepp brand to global consumers after the upgrade. There are only 2 days left for the conference. This morning, the official pre-heating poster was released. It indicates that the new product “persevere and act with the times”, implying that the new product has a good battery life experience.
According to the partial appearance drawing of the new product provided by Zepp, the Zepp Z adopts a traditional watch design. The side of the watch body with a strong metallic luster carries the crown and physical buttons. It is also matched with a leather strap, which has a strong business atmosphere.
The Zepp brand was established in Silicon Valley in the United States in 2010. It is also very popular in the field of professional sports in North America. In July 2018, Huami Technology acquired the core assets of Zepp. In addition, in August 2020, Zepp completed the brand upgrade, launched a new logo and brand image. It is committed to building a professional digital health management platform for global users.
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In August of this year, the Zepp E, the first fashionable smartwatch under the Zepp brand, was the first to be released, providing complete health management functions. It can fully track and accurately analyze multi-dimensional physiological health data such as heart rate, blood oxygen, and sleep. As Zepp’s flagship product, the upcoming Zepp Z will go further in both design and function. So, regarding other performance aspects, we will wait for the announcement on the day of the press conference.