There are very few people out there who know that the company Xiaomi did start as a company dealing in software. They did launch a specific skin for the android phones which is now known as MIUI and is the current interface for the Mi phones. The UI here does provide a very smooth interface and a very good experience. However, Xiaomi has its own software as well as hardware. When we look at the phones of Redmi, they do play with the market of the budget segment. And now, when we look at the Xiaomi phones launched recently (after Redmi’s independence), we understand they fight in the premium segment.
The History of Xiaomi Corporation
When Xiaomi started, it did not have any type of retail stores. It also did not have any type of partnership with any retail market stores. The only source of its selling was online sales of their products and through social media. This technique allowed the company to easily manufacture its phones at a very cheap rate. Say, in India, Xiaomi took over the Indian market with the Mi 3 smartphone within the time period of just 2 years. It sold its products on the e-commerce website called Flipkart, which is very popular in India. This approach really worked.
However, apart from selling online, the manufacturer also opened thousands of offline stores nationwide and in other countries as well. Thus, after a few years of activity, Xiaomi changed the technique of selling products. At the same time, it has had to adjust the strategy it was following. We mean the Xiaomi phones were considered to be synonyms of cost-effective products. And those who want high-end smartphones, didn’t take it seriously. In the car market,
Toyota has the same problem.
Well, Xiaomi also had to switch to the dual-brand strategy because all of its rivals were acting identically. So a couple of years ago, Redmi became an independent brand launching only cost-effective products and expanding the range of products, while Xiaomi began making premium smartphones.
Defferences Between Xiaomi and Redmi Phones
1. Series (Category)
The main difference between Mi and Redmi is on the basis of category. Basically, Xiaomi company has been launching its smartphones in two series i.e, Mi and Redmi. After ‘separation’, Xiaomi made adjustments, cut some sub-brands / sub-series and left only Mi, CC and POCO. As for Redmi, it began making the K flagship series smartphones, the original Redmi line low-end models and the Note line best-sellers. But these are sub-categories.
2. Build Quality
When we talk about the Xiaomi phones, they are made for the people who do have heavy use of phones. These smartphones have better capabilities in processing and also better speed. When we look at the Redmi phones, they are more focused on providing good features to the people in as less price as possible.
Basically, the quality of Xiaomi phones’ camera is better. It provides better focus, high dynamic range image support, high resolution, multi-frame support, etc. When we look at the Redmi line up, we would see that the quality of the camera is not good at all. You can take only average photos with this camera. The best proof of this statement is the phone that takes the first spot at DxO.
The Xiaomi phones now come with the latest design, which is in trend, and you can feel that the device is actually made with some premium materials. As for Redmi, it doesn’t focus on the premium design but tries to make phones that would be to everyone’s taste.
5. Premium Feel
As compared to Redmi, Mi phones seem to feel more premium when using. Mi Phones are made with extra software and hardware level, which gives a better user experience as compared to Redmi smartphones. The feel of the premium experience is not only limited to the difference between Mi and Redmi but also depends upon the price of smartphones. Say, the most powerful Redmi phone, the Redmi K40 Pro Plus starts at 3699 Yuan ($573), while the Xiaomi Mi 11 Ultra starts at 5999 Yuan ($925).
6. Software Updates
When it comes to the Mi phones, you will get updates of software sooner. Although both run on MIUI, there is a difference in software level used in Mi and Redmi. We will get a lot of difference in apps and features.
From above comparison, it is clear that Redmi phones are quite cheap and sport up-to-mid-range features. But this is going to change soon. The recently-launched Redmi K40 Gaming Enhanced Edition is the best proof.
We hope you liked the article and it was helpful to you. If you think we didn’t mention any obvious difference between Redmi and Xiaomi, you can mention it in the comments down below. And also don’t forget to check our article about How to Hack a Xiaomi Phone Remotely? and Why Does Your Xiaomi Phone Keep Crashing Apps?